“Cirque du Soleil has been an inspiration for all creators in our industry. Working with Daniel Lamarre and his team, I was able to discover the business creativity behind this brand. In reading this book, it will stimulate your own creativity.”
Mark Burnett
MGM Studios Worlwide Television Group/ Creator & Producer of "Survivor"

“With a wholly unique creative spirit, Daniel Lamarre has established himself as a visionary leader by growing Cirque du Soleil into a globally beloved brand and redefining modern live entertainment in the process. Now, through this book, he's using the same singular sense of imagination that made Cirque du Soleil JOYÀ such a smash hit at Vidanta Riviera Maya to illuminate the importance of bringing creativity to every aspect of your life.”
Daniel Chávez
Founder, Groupo Vidanta

“The relationship between MGM Resorts and Cirque du Soleil is synonymous with Las Vegas’ evolution as the Entertainment Capital of the World. From the first tent show behind The Mirage in the early 1990s to the four incredibly successful shows currently running on The Strip, we have together redefined the city’s entertainment landscape and created a destination unlike any other in the world. I’ve been honored to work alongside Daniel Lamarre for 20 years during both good times and challenging ones for our organizations. His book is a great reminder that creativity and business should not be treated as two separate entities. When working together symbiotically, they have the ability to drive an organization to even greater heights.”
Bill Hornbuckle
President and CEO, MGM Resorts Group

“Cirque du Soleil has a well-deserved reputation for extraordinary creativity and the unsurpassed quality of its shows, and we are proud and excited to be partnering with them in bringing one-of-a-kind entertainment to guests of all ages.”
Bob Chapek
President and CEO, The Walt Disney Company