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Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales

Tony Hughes
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Product Description
In a world where everyone is completely inundated by phone calls, drop-ins, pop-up ads, and junk mail, how can you and your product begin to make i... Read More
In a world where everyone is completely inundated by phone calls, drop-ins, pop-up ads, and junk mail, how can you and your product begin to make its impression known in the business world? How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day? By learning how to combine time-tested sales processes with cutting-edge social media strategies. Combo Prospecting details today’s new breed of chief executive buyers, the channels they use, the value narratives that they find appealing, and the mix of methods that will grab their attention. With actionable insights in every chapter, you will learn how to: • Locate leverage points that matter • Secure decision-maker meetings • Build a knockout online brand that distinguishes you from the pack • Build a constantly growing list of profitable referrals • And much, much more! Old-school prospecting tactics are growing increasingly irrelevant in today’s tech-savvy online business world. But new-school techniques alone have proven to not be able to provide the answers. The key to your success is to learn how to unleash a killer combination of old and new sales strategies. Read Less

Additional Information
  • Contributor(s)Tony Hughes
  • About the Contributor(s) Tony Hughes has 35 years of corporate and sales leadership experience having generated record-breaking results as a salesperson, head of...

    Tony Hughes has 35 years of corporate and sales leadership experience having generated record-breaking results as a salesperson, head of sales, and as a CEO. As a renowned speaker and independent consultant, Tony’s credentials include:

    • Ranked #1 sales blogger globally by both Top Sales Magazine and also by Best Sales Blogger Awards (2018) and #1 webinar globally by Top Sales Magazine in 2019.
    • Rated as the most influential person in professional selling within Asia-Pacific by Top Sales World Magazine (2017 – 2019)
    • Ranked #3 sales expert and thought leader globally by LinkedIn (2018)

     

    Tony is a bestselling author and has been the most read person in LinkedIn on the topic of B2B sales leadership. He has more than 500,000 followers of his blogs and his most recent book, COMBO Prospecting, is published by HarperCollins and the American Management Association. His upcoming book is Tech-Powered Sales.

     

    Tony is Co-founder and Sales Innovation Director at Sales IQ Global. He serves on a number of advisory boards and has taught sales for Sydney University, University of New South Wales, and within the MBA program at the University of Technology, Sydney. He speaks at conferences internationally and his consulting clients include some of the best-known brands in the world including Salesforce, Flight Centre Travel Group, Grant Thornton, SAP, IBM and other market leaders.

     

    Additional information:

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  • ISBN-139780814439111
  • Publish Date03/06/2018
  • PublisherAMACOM
  • Format Softcover
  • LanguageEnglish
  • Weight (lbs)0.8 lb
  • Case Weight (lbs)32.01 lb
  • Dimensions 1.0(h) x 1.0(w) x 1.0(d) inches
  • Pages256
  • Price $16.09

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