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Don't Take YES for An Answer is a self-empowerment and self-assessment guide to achieving your fullest professional and personal potential by becom... Read More
Don’t Take YES for An Answer is a self-empowerment and self-assessment guide to achieving your fullest professional and personal potential by becoming aware of and increasing the key communicators that human beings respond to most. To stand out and excel, to get the attention of those who will help you move up in your current environment, protect you during lean times, or lure you to a competing company or even a different industry, you’ll need to perfect what Herz calls your AWE effect. A—Authority. W—Warmth. E—Energy. Herz delivers a prescriptive, step-by-step program for recognizing the so-called AWE Effect. Filled with success stories and supported by social psychology and science research, plus "insider" anecdotes, featuring some of the most trusted, name-brand professionals in broadcasting, sports, as well as traditional corporate and entrepreneurial business, many personally coached by Herz, the author provides practical suggestions and actionable techniques for ‘upping’ your AWE in all aspects of your life. Read Less
About the Contributor(s)As the President and Founding Partner of IF Management, Steve Herz is one of the most influential voices in the...As the President and Founding Partner of IF Management, Steve Herz is one of the most influential voices in the broadcast space, as well as a respected business leader.show more
Weight (lbs)0.75 lb
Case Weight (lbs)21.11 lb
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