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Alicia Menendez quickly became known as a sharp Millennial with a set of opinions as irreverent and sophisticated as her delivery everyone from Bil... Read More
Alicia Menendez quickly became known as a sharp Millennial with a set of opinions as irreverent and sophisticated as her delivery everyone from Bill Maher to Bill O’Reilly invited her to appear on their shows When her dream of co-hosting The View came true—she was terrified Colleagues advised her Just be yourself Research says she needed to be well-liked to succeed but she also knew that it’s been proven that women become less likeable the more they succeed Part memoir part well-researched practical non-fiction The Likeability Trap: How to Break Free and Own Your Worth runs counter to all of the current literature about likeability Rather than attempt to help others become more likeable Alicia uses personal experience research and interviews to shine a light on the subjective nature of likeability and empower readers to examine how they perceive both themselves and others Alicia examines how our notions of what makes a likeable person are riddled with deeply ingrained cultural biases often based on gender race and ethnicity At a moment when authenticity is touted as an asset do we want individuals to be their authentic selves even if that conflicts with who we expect them to be? Is there any relief to be found in the fact that when market research showed that Colin Kaepernick was the most unlikeable player in the NFL he also had the bestselling jersey? The Likeability Trap will be the first narrative of its kind written from the perspective of a minority female Millennial who is uniquely positioned to examine how likeability functions in the workplace at home and in the public sphere Likeability after all shapes things as big as progress and power Read Less
About the Contributor(s)Alicia Menendez is an MSNBC anchor and host of the Latina to Latina podcast She has been dubbed Ms Millennial...Alicia Menendez is an MSNBC anchor and host of the Latina to Latina podcast She has been dubbed Ms Millennial by the Washington Post journalism’s new gladiator by Elle and a content queen by Marie Claire and her inter - views and reporting have appeared on ABC News Bustle FusionTV PBS and Vice News She lives in New Jersey with her husband and two daughtersshow more
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