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The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth - Audiobook (Unabridged)

John Jantsch
Narrated by: John Jantsch
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Read by the author. Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generate... Read More

Read by the author.

Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow.

Marketing has changed drastically with the introduction of a growing array of digital channels and it’s difficult for small business owners and marketing executives to keep up. As a result, marketing initiatives have become fragmented as marketers focus on individual aspects of their plan, rather than executing an overall strategy.

Using the principles that he teaches in his first book, on his podcast, and in his blog, John Jantsch, founder of the marketing platform Duct Tape Marketing, teaches you how to create and maintain a simple, effective, and clear marketing strategy that you and your teams can easily follow.

In Ultimate Marketing Engine, you will learn:

  • Why having a strategy is so important and how an effective strategy will render the competition irrelevant.
  • How to cultivate relationships with their target audience.
  • How to find the tactics that are in plain view and capitalize on them.
  • That your brand is what your customers say it is and why a strategy is essential to guiding that narrative.
  • The value of content as the voice of strategy.

Strategy is the crucial first step to a solid marketing foundation for a company’s brand and products. This book will help readers create and maintain that foundation.

Accompanying figures are available in the audiobook companion PDF download.

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Additional Information
  • Contributor(s)John Jantsch
  • Narrator(s) John Jantsch
  • About the Contributor(s) John Jantsch is the creator of the Duct Tape Marketing System. For more than twenty years he has coached and consulted...

    John Jantsch is the creator of the Duct Tape Marketing System. For more than twenty years he has coached and consulted small business owners and independent professionals in simple and low-cost methods for growing and promoting their businesses. His blog, Duct Tape Marketing, was recognized by Forbes magazine as the best blog on small business and marketing.

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  • ISBN-139781400224791
  • Publish Date09/21/2021
  • PublisherHarperCollins Leadership
  • Format Digital Audio - Unabridged Edition
  • LanguageEnglish
  • Running Time05:31:00
  • Price $20.99

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Audiobooks purchased here are fulfilled by our partner, Glose. Please note that:

  • For all Audiobook purchases, you will be prompted to create an account or login with your existing Leadership Essentials username and password. This ensures accurate delivery of your items.
  • To access your Audiobook(s) after purchasing, you can download the free Glose app or read instantly on your browser by logging into Glose.com. To log in, select OTHER SIGN IN/LOGIN OPTIONS and then click SIGN IN/LOG IN WITH HARPERCOLLINS, using the same email address and password used for your Leadership Essentials account.
  • Audiobooks fulfilled through Glose cannot be downloaded for listening in other digital listening apps like iTunes, Google Play, or Audible.
  • For more information and a brief video about how to access Audiobooks purchased on Leadership Essentials, click here for our FAQs.

Audiobooks purchased here are fulfilled by our partner, Glose. Please note that:

  • For all Audiobook purchases, you will be prompted to create an account or login with your existing Leadership Essentials username and password. This ensures accurate delivery of your items.
  • To access your Audiobook(s) after purchasing, you can download the free Glose app or read instantly on your browser by logging into Glose.com. To log in, select OTHER SIGN IN/LOGIN OPTIONS and then click SIGN IN/LOG IN WITH HARPERCOLLINS, using the same email address and password used for your Leadership Essentials account.
  • Audiobooks fulfilled through Glose cannot be downloaded for listening in other digital listening apps like iTunes, Google Play, or Audible.
  • For more information and a brief video about how to access Audiobooks purchased on Leadership Essentials, click here for our FAQs.

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