Mark Goulston on Communication: 2-in-1 Bundle

Knowing how to communicate with difficult people is one of the most challenging aspects of not only management but life in general. What’s the secret to making challenging conversations with difficult people easier?

Top-ranked psychiatrist and communication expert Mark Goulston shows you how. In his books Just Listen and Talking to Crazy, Goulston lays out a roadmap for getting through to just about anybody.

In Talking to Crazy, he unlocks the mysteries of the irrational mind and explains how faulty thinking patterns develop. His keen insights are matched by a set of counterintuitive strategies proven to defuse crazy behavior, along with scripts, examples, and exercises that teach you how to use them. Inside, you’ll learn:

• Why people act the way they do

• How instinctive responses can exacerbate the situation and what to do instead

• When to confront a problem and when to walk away

• How to activate the Sanity Cycle, which quickly transforms you from threat to ally

• How to use 14 simple, but effective communication techniques, including assertive submission flattery, the kiss-off, and more

In Just Listen, Goulston shares simple but powerful techniques you can use to break through the stubborn and hardened outer layers of coworkers, friends, strangers, or even enemies. You’ll discover how to:

• Make a powerful and positive first impression

• Listen effectively

• Talk an angry or aggressive person away from an unproductive reaction and toward a more rational mindset

• Achieve buy-in, which is the linchpin of all persuasion, negotiation, and sales

Imagine dealing with an angry client, a potential customer, or even a friend or family member who isn’t seeing eye to eye with you, and knowing that you have the tools to make those conversations better so you can achieve your desired outcome. That’s what’s in store for you when you read these powerful and insightful books on better communication!