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The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth

John Jantsch
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Product Description
A STEP-BY-STEP SYSTEM FOR CREATING CUSTOMERS AND CLIENTS FOR LIFE. It is more difficult than ever for businesses and marketing professionals to cut... Read More

A STEP-BY-STEP SYSTEM FOR CREATING CUSTOMERS AND CLIENTS FOR LIFE.

It is more difficult than ever for businesses and marketing professionals to cut through the noise to create relationships with their customers. Organizations that focus on converting their customers to members and helping them achieve the lasting transformation they are seeking rather than simply offering the transaction of the moment are winning.

The Ultimate Marketing Engine promises to teach readers how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses.

Introducing the Customer Success Track

The Ultimate Marketing Engine introduces an innovative new approach to marketing strategy that will transform how readers view their business, their marketing and perhaps, even how they view every customer.

Readers will learn:

  • Why strategy must come before tactics.
  • How to narrow your focus and choose only ideal customers.
  • Why no one wants what you sell – and what they actually want.
  • How to use story and narrative as the voice of strategy.
  • How to construct the perfect customer journey.
  • How to grow your business with your customers.

This book will help readers take control of their marketing while creating ridiculously consistent business growth. 

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Additional Information
  • Contributor(s)John Jantsch
  • About the Contributor(s) John Jantsch is the creator of the Duct Tape Marketing System. For more than twenty years he has coached and consulted...

    John Jantsch is the creator of the Duct Tape Marketing System. For more than twenty years he has coached and consulted small business owners and independent professionals in simple and low-cost methods for growing and promoting their businesses. His blog, Duct Tape Marketing, was recognized by Forbes magazine as the best blog on small business and marketing.

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  • ISBN-139781400224777
  • Publish Date09/21/2021
  • PublisherHarperCollins Leadership
  • Format Softcover
  • LanguageEnglish
  • Weight (lbs)1.0 lb
  • Case Weight (lbs)36.03 lb
  • Dimensions 8.4(h) x 5.5(w) x 0.65(d) inches
  • Pages224
  • Price $13.99

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Audiobooks purchased here are fulfilled by our partner, Glose. Please note that:

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  • To access your Audiobook(s) after purchasing, you can download the free Glose app or read instantly on your browser by logging into Glose.com. To log in, select OTHER SIGN IN/LOGIN OPTIONS and then click SIGN IN/LOG IN WITH HARPERCOLLINS, using the same email address and password used for your Leadership Essentials account.
  • Audiobooks fulfilled through Glose cannot be downloaded for listening in other digital listening apps like iTunes, Google Play, or Audible.
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